ALáEXANDrA gErArD

OBJECTIVE

Experienced Editorial Consultant and Social Media Consultant with a demonstrated history of working with small businesses. Skilled in copywriting, blogging, data analysis, research, photography, videography, and digital content development.


WORK EXPERIENCE



Editoral and Social Media Consultant Chicago, IL
August 2016 - August 2018
With a unique set of skills I effectively and efficently consulted for multiple clients (Imagine PR, Blowtique Salon, Sacred Art Chicago, etc.) as a highly personalized social media consultant, utilizing Facebook, Facebook Live, Facebook Advertising, Instagram, Instagram Live, Instagram Advertising, Twitter, LinkedIn, and Buffer, I was tasked with content and strategy development, copywriting, blogging, SEO management, photography, videography, SquareSpace design, and graphic design. I implemented social media strategy, developed brand awareness, online content, and social media advertising, while analyzing, reviewing, and reporting upon promotional campaign effectiveness to maximize outreach. develope

Stewart + Company, Chicago IL
March 2016 -- Present
Editorial Consultant for a creative agency specializing in content strategy and development. Read and classified user generated content in order to produce infographics and online articles interesting to each specific company’s readership.


University of Chicago Press, Rise of the Microbes Chicago, IL
June 2015 -- Present
Writing and Research Assistant for author Ted Anton on his book Rise of the Microbes (2017); Head writer of creative non-fiction biographies; Head researcher of popular science studies and scientists; Wrote reports on scientific developments and advances; Assisted in writing and editing footnotes; Head of transcription.


Another Chicago Magazine Chicago, IL
September 2014 -- November 2014
Editorial Assistant in charge of reading, analyzing, and evaluating literary submissions; Created meaningful feedback that was logged in the online database for the managing editors.


Big Shoulder's Books: I Remember: Chicago Veterans of War Anthology, Chicago, IL
June 2014 -- November 2014
Editorial Assistant for the book I Remember: Chicago Veterans of War; Evaluating and editing submissions; Head researcher of all Veteran’s Organizations located in Chicago, IL; Database administration of all contact information complied during research; Aided in direct communication with organization leaders and office staff in search of submitters for the anthology; Duties also included academic research of class materials to aid with lesson plans and class discussions.


RHINO Poetry Journal, Chicago IL
June 2014 -- December 2014
Assisted in sorting, evaluating, and choosing submissions; Headed promotional work on Twitter, Facebook, and various literary websites; Contributed to the RHINO blog; General office duties such as onsite/online database management, receiving and processing written submissions from contributors, and filing of past contributor submissions.



EDUCATION

DePaul University, Chicago, IL
Bachelors of Arts, English, Creative Writing
Dates of Attendance: September 2012 - June 2016
G.P.A. -- 3.9


Activities, Disctinctions, Memberships
DePaul Study Abroad Alumni Blog, Participant in Naropa University’s Jack Kerouac School of Disembodied Poetics Summer Writing Program in Summer 2013; Dean’s List; Academic Excellence.